This Privacy Policy applies to the services of Nikkei Asia. Capitalized terms used but not defined in this policy have the meaning given to those terms in the Terms of Use.

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Nikkei Inc. (“Nikkei”) will handle personal information in accordance with this policy.

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Nikkei may collect the following personal information.

(1) When you sign up for a Subscription for the services of Nikkei Asia through the website at asia.nikkei.com (“Website”), mobile apps (“Mobile App”) or print edition (“Print Edition”), apply or register for other services of Nikkei Asia (“Ancillary Service”), complete our surveys or make enquiries to us about Nikkei Asia, we may collect:

- Basic information --- such as name and title

- Contact information --- such as address, phone number and email address

- Work information --- such as job title, industry, department and company name

- Log in information --- such as ID and password

- Payment information --- such as bank account information or credit card information

- Transaction information --- such as purchase history

- Other details about you --- to be specified when we collect

(2) When you access our Website or Mobile App, we may collect:

- Usage of the Website or Mobile App --- such as a history of pages viewed on the Website or Mobile App

- Access environment --- such as IP address, browser and the type of device you are using to access the Website or Mobile App

- Engagement with advertisements --- such as advertisement viewing history

This information will be collected by using cookies (and similar technologies) mainly to improve the performance of the Service and to make advertising more relevant. For further details regarding the use of cookies, see our Cookie Policy.

Nikkei will use your personal information for the following purposes:

(1) To provide the Service (Website, Mobile App and Print Edition)

- provide access to the Service and verify identification of the users of the Service (”Users”) after logging in to the Service

- confirm your purchase of the Print Edition and to deliver the copies

- distinguish which User has made a post or created a page

- personalize content available through the Service (“Content”) and to make Content relevant to you

(2) To provide Ancillary Service

- provide various after-sale services for Users

- display your personal information on your personalized screens of the Website and Mobile App so that you can confirm, use, control and/or delete your personal information we collected

- send you emails that you registered for

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- provide other fee-based services which you purchased

- administer in relation to events or seminars

- if you win, to deliver prizes for competitions you enter

- respond to your inquiries or other requests

- send information regarding services we offer such as periodical publications, books, digital content and various fee-based services

- invite you to complete surveys and report the results of them, and to send you invitations for events and seminars

- deliver rewards for submission of surveys (if any)

- send other information relevant to you.

(3) To improve, maintain and/or personalize the Service and Ancillary Service

- help us to develop new services and products

- conduct research or a survey on topics such as your satisfaction regarding the products and services we offer.

(4) To bill our customers and to transfer your obligation to a third party

(5) To monitor compliance with our policies, terms, contracts and agreements, and to take appropriate action if they are breached

(6) To deliver information regarding renewal of periodical subscriptions and to communicate changes (in terms and conditions or Subscription types, etc.) and/or offers for Service and/or Ancillary Service

(7) For sales and marketing of Nikkei Asia

(8) For advertising

- understand the effectiveness of the advertising which Nikkei serves to you and others, and to deliver relevant, personalized advertising (unless you opt out)

- serve you with online advertisements that we believe are relevant to you and your interest (as described in clause 4, item 2, unless you opt out)

(9) For any other reasons required to provide the Service and/or Ancillary Service in relation with the above (1) - (8)

(1) Nikkei will provide your personal information to a third party only when we have a lawful basis for doing so.

(2) Nikkei will provide personal information to some third parties to facilitate the running of our business or to provide specific services you have requested. Generally, Nikkei will provide personal information to:

- Service providers
Nikkei engages service providers who help to support its business and improve its products. These service providers include, for example, fulfilment providers for delivery of its digital content and marketing; customer service agencies; providers of online surveys; and distribution partners to deliver subscriptions. They can only use your personal information under Nikkei’s instruction. For example, if you have a subscription to the Print Edition, Nikkei will provide your personal information (such as your address and contact information) to our distribution partners to facilitate delivery of the Print Edition.

- Advertising partners (for online advertisements)
Nikkei and its advertising partners serve you with online advertisements that we believe are relevant to you and your interests using cookies (and similar technologies). For further details regarding the use of cookies, see our Cookie Policy.

- Organization you work or study at (for Corporate Subscriptions)
If you access our services through a Corporates Subscription of the organization you work or study at, Nikkei may provide your organization with your personal information.

- Social media platforms and other IT platforms
Personal information will be shared with social media platforms and other IT platforms where you log in, sign up or subscribe to our Service via social media or other IT platform account, or use components of our Service provided by a social media platform or other IT platforms. Nikkei also shares your personal information with social media platforms and other IT platform partners for the following reasons:

- To prevent existing Users from being targeted with subscription offerings on social media platforms or other IT platforms

- To create lookalike audiences for the purposes of targeted advertising on social media platforms or other IT platforms

- To encourage Users to get the most out of their subscription

- Other users
The Service is publicly accessible and anyone who accesses the Service will be able to see anything you post on the Service.

- Nikkei group
Nikkei will jointly use your personal information with Nikkei group companies as stipulated in clause 9.

(3) Nikkei may also provide your personal information to relevant third parties to:

- comply with applicable laws, court orders or other valid legal processes

- enforce or apply the Terms of Use, any subscription contract/agreement or any of our other rights

- protect and defend Nikkei's rights, assets and properties, including to protect against misuse or unauthorized use of the Services

- protect the safety, asset or property of you or the public

(1) Nikkei asks for Users’ cooperation to keep personal information up to date and accurate.

(2) You can control some personal information at Your Account on the Service. For example you can check, revise, add, and delete some of your personal information and your newsletter preferences. If you wish to control your personal information which cannot be controlled at Your Account, you can request to control your personal information by following procedures set separately by Nikkei. A fee set by Nikkei may be payable for this request. Note that Nikkei may not be able to fulfill requests for reasons set in the Personal Information Protection Law in Japan or any other applicable laws and regulations.

We have appropriate technical and administrative security measures in place to help ensure that your personal information is protected against unauthorized or accidental access, use, alteration or loss. To protect your personal information from being intercepted, obstructed or tampered with and to ensure the security of the Service and Ancillary Service, Nikkei uses SSL (Secure Sockets Layer) technology when important information such as credit card details are being entered.

As the internet is a global environment, collecting and processing personal information may involve international transmission of such information, including outside of Japan. Therefore, by communicating electronically with Nikkei, you acknowledge and agree to your personal information being processed in this way.

Nikkei does not intentionally collect any information on children under 16 years of age. Nikkei will undertake to delete any such information if notified by a parent or guardian.

Nikkei will jointly use your personal information with Nikkei group companies.

(1) The range of personal information that will be jointly used will be identical to the range stipulated in clause 2, 'Personal information we collect.'

(2) Nikkei group companies listed here will jointly use your personal information.

(3) The purpose of joint use will be the same as stipulated in clause 3, 'How we use your personal information.'

(4) Nikkei will be responsible for the management of joint use.

Nikkei will collect your personal information (or personal data) by itself, or through Nikkei group companies or sales agencies.

For enquiries about your personal information (or personal data) as specified by the Personal Information Protection Law in Japan or any other laws and regulations applicable, contact us.

Nikkei Inc.
Head Office: 1-3-7 Otemachi, Chiyoda-ku, Tokyo 100-8066, Japan

(1) Nikkei may also handle your personal information in ways other than stated above when Nikkei, as a Japanese company, is required to comply with the Personal Information Protection Law in Japan or other laws and/or regulations where applicable.

(2) Nikkei may change this Privacy Policy at any time. Nikkei will publish the revised Privacy Policy before it becomes effective and will state its effective date.

This clause applies only to the handling of personal data of users residing in the European Economic Area (EEA) and the United Kingdom (U.K.), in addition to clauses 1 through 11.

(1) Handling of personal data

We always process personal data on a lawful basis, such as:

- Your consent

This is when you have given us explicit permission to process your personal data for a given purpose.

- Legitimate business purposes

This is when we have a legitimate interest, as a business, to process personal data. For example, when we are aware of copyright infringements, it is in our legitimate interests as a business to identify those responsible. We take due care to balance our interests against your right to privacy.

- Contractual necessity

This is when we have to process personal data to meet our contractual obligations. For example, if you subscribe to the Print Edition, we would need to process your delivery address to fulfil your subscription.

- Legal obligation

This is when we have to process personal data in order to comply with the law. For example, we process and retain customer invoice data to comply with financial regulations.

(2) Cross border transfers

Personal data may be transferred to countries or jurisdictions outside your residence area such as Japan and the U.S. Please note that such countries or jurisdictions may not have the same data protection laws as your residence area and would not afford many of the rights conferred upon you in your residence area. We will put in place reasonable safeguards to protect information that is transferred in this way.

(3) Your rights

You have the right to access your personal data, request to delete your personal data, request to limit and/or object to the processing of your personal data, and request data portability with regards to your personal data. When Nikkei receives a request based on the rights specified above, Nikkei shall respond to such requests without undue delay.

You also have the right to withdraw your consent to process your personal data. However, this will not affect the lawfulness of any processing carried out before withdrawal of the consent.

You can contact us to exercise the above rights which cannot be exercised at Your Account as stipulated in clause 5. We will keep improving our services so that more preferences can be configured.

You can lodge a complaint with your local data protection authority if you have a complaint regarding Nikkei’s processing of your personal data.

(4) Retention of personal data

Nikkei will retain personal data for the period necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.

This clause applies only to the handling of personal information of users residing in California, in addition to clauses 1 through 11.

The California Consumer Privacy Act (CCPA) may provide you with additional rights regarding the use of your personal information. These rights include:

- The right to access the personal information we process about you;

- The right to know what personal information is collected about you and if any information is sold or disclosed, and if so, to whom;

- The right to request the deletion of your personal information, if applicable;

- The right to opt-out from the sale of your personal information, if applicable; and

- The right to not be discriminated against for exercising any of the rights above.

You can contact us and exercise any applicable rights which cannot be exercised at Your Account as stipulated in clause 5 or by configuring cookie preferences. When you contact us and exercise such rights, you may be required to submit proof of your identity and/or address, if we are unable to confirm your identity or cannot verify that you are a California resident. When Nikkei receives a request based on the rights specified above, Nikkei shall respond to such requests without undue delay. You may also designate an authorized agent to make a request on your behalf, subject to proof of identity and authorization.

Cookies are used in the Service as described in the Cookie Policy. If you exercise the right to opt-out of the cookies (“Do Not Sell My Personal Information”), you can do so by configuring cookie preferences as described in the Cookie Policy below.

This Cookie Policy applies to the Service of Nikkei Asia. Capitalized terms used but not defined in this policy have the meaning given to those terms in the Terms of Use.

Nikkei and/or service providers, social media platforms, other IT platforms and/or our other advertising partners may send data known as cookies to a User's device when they use the Service. This data will be saved on the User's hard disk or memory. Cookies are used for purposes like monitoring Website performance, providing the Service and for the targeting, personalization and management of advertisements. If a User chooses to disable cookies, certain parts of the Service will not be available.

Configuring cookie preferences

In some cases you may be able to refuse cookies or receive a warning when a cookie is received by adjusting your browser settings. Refer to the 'cookie' section within the 'help' menu of the browser you use for further details.

See the links below for information on how third party cookies are used on our Website and how to opt out from them. In each case, see section (1) for privacy policies and section (2) for instructions on opting out.

BrainPad Inc.
Purpose: Traffic Analysis
(1) Privacy Policy (Japanese) https://www.brainpad.co.jp/utility/privacypolicy.html
(2) Opting Out (Japanese) https://www.rtoaster.com/optout/

Chartbeat
Purpose: Traffic Analysis
(1) Chartbeat Privacy Policy https://chartbeat.com/privacy/
(2) Disabling cookies https://chartbeat.com/privacy/

comScore, Inc.
Purpose: Ad Delivery
(1) Privacy Policy https://www.comscore.com/About-comScore/Privacy-Policy
(2) Privacy Policy - Collection, Use, Disclosure of Information
https://www.comscore.com/About-comScore/Privacy-Policy
*See “Collection, Use, Disclosure of Information” and visit the link below.
http://www.scorecardresearch.com/preferences.aspx

Criteo
Purpose: Ad Delivery
(1) Privacy Policy http://www.criteo.com/privacy/
(2) User Choices http://www.criteo.com/privacy/

Dianomi Ltd.
Purpose: Ad Delivery
(1) Privacy Policy http://www.dianomioffers.co.uk/legal/privacy.epl
(2) Privacy Policy - 3. Use of Cookies and Web Beacons http://www.dianomioffers.co.uk/legal/privacy.epl#cookies

Facebook, Inc.
Purpose: Ad Delivery
(1) Data Policy https://www.facebook.com/about/privacy
(2) About Facebook Ads https://www.facebook.com/help/769828729705201/
*See 'How Ads Work on Facebook' > 'How does facebook decide which ads to show me and how can I control which ads I see?'

Google Inc.
[Google Ads]
Purpose: Ad Delivery
(1) Privacy Policy http://www.google.co.jp/intl/en/policies/privacy/
Advertising http://www.google.co.jp/intl/en/policies/technologies/ads/
*Remarketing https://support.google.com/adwords/answer/2453998
(2) Settings for Google ads http://www.google.com/ads/preferences/
*To opt out of DFP(DoubleClick for Publishers) or DFA(DoubleClick for Advertisers)
configure 'Opt out of interest-based Google ads across the web'
[Google Analytics]
Purpose: Traffic Analysis
(1) Security and privacy in Universal Analytics https://support.google.com/analytics/answer/2838718?hl=en
(2) Google Analytics Opt-out Browser Add-on https://tools.google.com/dlpage/gaoptout?hl=en

Hotjar
Purpose: Traffic Analysis
(1) Privacy Policy https://www.hotjar.com/privacy
(2) Opt-Out https://www.hotjar.com/opt-out

LinkedIn Corporation
Purpose: Ad Delivery
(1) Privacy Policy https://www.linkedin.com/legal/privacy-policy
(2) Controlling cookies https://www.linkedin.com/legal/cookie_policy

Moat, Inc.
Purpose: Ad Delivery
(1) Moat Privacy and Cookies Policy https://moat.com/privacy
(2) Your Choices, and Your Opt Out Options https://moat.com/privacy#your_choice

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Outbrain Inc.
Purpose: Content Recommendation
(1) PRIVACY AND COOKIE POLICY http://www.outbrain.com/uk/legal/privacy
(2) OPTING OUT http://www.outbrain.com/uk/legal/privacy

Salesforce DMP
Purpose: Ad Delivery
(1) Privacy Policy https://www.salesforce.com/products/marketing-cloud/sfmc/salesforce-dmp-privacy/?mc=DMP
(2) Opt-Out https://www.salesforce.com/products/marketing-cloud/sfmc/salesforce-dmp-consumer-choice/?mc=DMP

The Rubicon Project , Inc.
Purpose: Ad Delivery
(1) Privacy Policy http://rubiconproject.com/privacy-policy/
(2) Consumer Online Profile and Opt-out http://rubiconproject.com/privacy/consumer-online-profile-and-opt-out/

Taboola
Purpose: Traffic Analysis
(1) PRIVACY AND COOKIE POLICY http://www.taboola.com/privacy-policy
(2) OPTING OUT http://www.taboola.com/privacy-policy

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Teads Technology
Purpose: Ad Delivery
(1) Privacy policy https://teads.tv/privacy-policy/
(2) Ad Interest Manager https://teads.tv/privacy-policy/ad-interest-manager/

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Trendemon Ltd.
Purpose: Traffic Analysis
(1) Terms and Conditions - Trendemon Platform https://trendemon.com/privacy.html?v=2018
(2) End users Opt-Out https://trendemon.com/privacy.html?v=2018#optout

Twitter
Purpose: Ad Delivery
(1) Privacy policy https://twitter.com/privacy?lang=en
(2) Opt out policy https://support.twitter.com/articles/20172847

Yahoo! Japan
Purpose: Ad Delivery
(1) Privacy Policy (Japanese) http://docs.yahoo.co.jp/docs/info/terms/chapter1.html#cf2nd
About Yahoo! JAPAN ads (Japanese) http://btoptout.yahoo.co.jp/optout/index.html
(2) Opting Out (Japanese) http://btoptout.yahoo.co.jp/optout/preferences.html

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Nikkei may change this Cookie Policy at any time. Nikkei shall publish the revised Cookie Policy before it becomes effective, and will state its effective date.

Established on November 21, 2013

Revised on March 10, 2020

Revised on September 29, 2020

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Revised on December 23, 2020